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Atlanta Breakfast Club Opens Second Location in the Eastside TAD

Atlanta Breakfast Club, in partnership with Good Places, held a virtual Ribbon Cutting Ceremony on September 5, 2020 for the grand opening of its second location amidst the COVID-19 pandemic. The virtual event coincided with Black Restaurant Week, which kicked off September 4 and is now celebrating 4 years in the Atlanta community. 

“The Civil Rights District and the revitalizing area of Sweet Auburn and the Old Fourth Ward is the ideal spot for our second location,” said Osiris Ballard & Chef Anthony Sanders, owners of ABC. “We are honored to be a part of this catalytic development with Good Places and Invest Atlanta, helping revitalize an area with such a powerful historical beauty.”

Invest Atlanta allocated nearly $550,000 from the Eastside Tax District (TAD) towards this development with Good Places and Ethical Property Group. Located at 340 Auburn Avenue, the 5,200 square-foot commercial building renovation includes not only restaurant space but an events space and “micro unit” apartments. The development is projected to have an total economic impact of $2.6 million from capital investment.

Joined by Invest Atlanta President and CEO Dr. Eloisa Klementich and Councilmember Amir Farokhi, the virtual celebration featured remarks from Cherie Ong of Good Places, a tour of the restaurant, and interviews with Brian Holland of Phoenix Roasters and Bem Joiner of Atlanta Influences Everything among other key community leaders. 

“Invest Atlanta deserves a tremendous amount of credit,” said Councilmember Farokhi in closing on Saturday. “This is an intentional investment and the type of growth is we want to see in the corridor, particularly for underinvested parts of the eastside.”

To view the full recording of the online Ribbon Cutting Ceremony, visit ABC’s Facebook Page. A downloadable menu of ABC’s world-famous chicken and waffles offerings along with Phoenix Roaster’s equitably-sourced nitro craft beverages can be found on their website here.

The Eastside Tax Allocation District (TAD) was established in 2003 to help the City of Atlanta attract residents, jobs, and retail needed to make Downtown a vibrant 24-hour center of activity. Invest Atlanta, the city’s economic development arm, continues to accept applications for eligible projects that provide affordable housing, expand economic development, focus on historic preservation, and/or are supported by non-profit sponsors providing services with public benefits. Learn more here

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